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2012 SESSION

• | print version

HB 470 Alcoholic beverage control; retail licensee advertising Happy Hour on its website.

Introduced by: David B. Albo | all patrons    ...    notes | add to my profiles | history

SUMMARY AS PASSED HOUSE:

Alcoholic beverage control; advertising "Happy Hour."  Requires the ABC Board to adopt regulations to allow a retail on-premises licensee to post on a website or social media site maintained or administered by the licensee or his agent information about the time periods during which alcoholic beverages are being sold at reduced prices and to include in connection therewith the terms "Happy Hour" or "Drink Specials," provided (i) such information is not sent or otherwise disseminated electronically by the licensee and (ii) the licensee complies with all other provisions of ABC law and ABC Board regulations. This bill incorporates HB 1026.

SUMMARY AS INTRODUCED:

Alcoholic beverage control; advertising "Happy Hour."  Provides that nothing in ABC law or ABC Board regulations shall be construed to prohibit a retail on-premises licensee from advertising "Happy Hour" or "Drink Specials" and the time period during which alcoholic beverages are being sold at reduced prices using the Internet or similar forms of electronic communications media, provided the licensee complies with all other provisions of ABC law and Board regulations.